How to Find Out if Your Copywriter is Good
If you want to earn money online, you're going to have to have a site. That site has to be well written, particularly if you're hoping it will generate an income. Unless you are already a copywriter yourself, it's best to engage the services of someone who is well-qualified to write the text for your website. An experienced copywriter will rake in a lot more cash than you would ever even be able to hope to see if you tried to do all of the writing by yourself. Obviously, though, not every copywriter is as good as the next copywriter. Some of these copywriters have lots of talent. Some, on the other hand, aren't talented at all but are trying their hand at writing since someone told them that online writing would be simple. Here is how you can know the difference.
Does the copywriter have his or her own web site? Any copywriter who would like to create web copy should have a website that contains their writing bio, a resume, a few samples and anything else they want to share. If the copywriter doesn't have his or her own website, how will they help you put up yours? Look at the copy on the copywriter's website. If it is riddled with typos and grammar errors this is a bad sign.
How well do you respond to the copy on the copywriter's site? This is more involved than just noting grammar and spelling errors. Does the site copy cause an emotional response as you go over it? Does it help you like the copywriter? Does it make you want to continue reading and find out more about him or her? Does the copy make you eager to employ them as soon as possible? Does it make you feel like you have to leave? Does the copy push you to be upset? These are all extremely important responses and they require your attention.
Perform a background research on the writer. Try to look for reviews on online discussion boards and third-party sites. It's very likely that the only reviews you will come across on the writer's website are going to be positive. Search online for the copywriter's name to find out if there are any reviews or personal testimonials that are not run and can't be rigged by the writer you are checking up on. visit Pay attention to these reviews and testimonials. Ask the writer to give you a few references. Make sure that you follow up and really contact those references so that you can obtain an honest opinion from them.
See to it that you spend some time poring over the samples provided by the writer. Try asking the writer to send you a few more samples that aren't already provided on the site. This is especially vital if the copywriter is touting himself or herself an expert in a field. When the writing looks like it was sourced from Wikipedia or is particularly unclear, it's best to find someone else.
There are numerous different ways to see if a copywriter is worth paying for. It is essential to do your homework and look beyond the writer him or herself for information as to his/her reputation and character.